About Luren

Luren is a London sock house, established in 2025.

We make five styles: a mid-calf dress sock, a ribbed crew, a jacquard, a tennis sock and a trainer sock. Nineteen colours between them, chosen to be worn rather than kept for best.

Every pair is knitted to our own specification in Turkey, then checked and finished for London. Fine gauges where a shoe demands it, a deep rib where it does not.

The last thing on. The first thing noticed.